The Keurig Store – Fresh New Look

By Drew Murray

If you haven’t been to the Burlington Mall in a while, we urge you all to come down and check out all the fresh new changes at the Keurig® Retail Store. With the refresh of our Keurig brand logo, the store has updated our branding to bring to life our world-class system brand and its distinctive identity. The retail store truly represents the Keurig brand’s simplicity, quality, and personalization; from the back cashier wall to the memorable store front. We can’t wait for you to stop by and check it out in person.

What better way to showcase the store, than to highlight the colorful selection of the Keurig® 2.0 K250 Brewing System. You’ll notice that the store has all 7 amazing colors, and that the K250 brewer is our most compact Keurig® 2.0 Brewer.

Updates to the Green Mountain Coffee brand coffees have also reached the shelves at the Retail Store recently. Come on in and sample the Green Mountain Coffee® Classic Donut Blend™, or grab a box (or two) of the brand new Green Mountain Coffee® Brown Sugar Crumble Donut.

We already gave you a little preview of our bright new way to customize your very own variety pack from our Keurig® Singles Wall (Countdown to SPRING!). Our new gift take-away trays are on the shelves now, and ready for you explore your favorite varieties!

We look forward to sharing with you our fresh new look!

For more information on our Flagship Brand Refresh, check out our corporate web page here.


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