Sunday, November 11, 2012 by
Today, we honor those who have served in our military.
Veteran's Day is a day when Americans pay tribute to those who who have served.
Here at Green Mountain Coffee Roasters, Inc. we too honor our soldiers. As I’m sure many of you have heard from service men and women is the importance of coffee while in the field; especially good coffee. It is a comfort from home and a small luxury while on duty.
That is why we donate thousands of pounds of coffee to troops serving Afghanistan every year. We work with a great organization called Holy Joe’s Café, that provides coffee in a café setting at bases in Afghanistan. Soldiers can go to the cafés for spiritual guidance from the Chaplains, listen to music on open mic nights, or just enjoy a great cup of Green Mountain Coffee’s Dark Magic.
When our very own Vermont National Guard deployed to Afghanistan, we knew that the comforts from Vermont that they would miss would include maple syrup and Green Mountain Coffee. Again, working with Holy Joe’s Café, every Vermont National Guard Chaplain has received coffee which will find its way into the hands of the Green Mountain Boys.
Thank you Holy Joe’s for helping us make an impact in our soldiers’ lives as they make a sacrifice for us.